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Sales & Marketing
Online Marketing With Google Analytics
time1.5-3hrs
timebeginner level
Google Analytics lets businesses measure and improve the performance of their online marketing. This digital marketing course explains how to harness the power of Google Analytics to drive market research and design data-driven marketing campaigns. We cover the basics like creating a Google Analytics account and move on to advanced techniques like setting and assigning values to goals, creating customer segments and building custom URLs.
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Online Marketing With Google Analytics
Learn how to use Google Analytics to create data-driven branding campaigns in this free online digital marketing course.
Google Analytics lets businesses measure and improve the performance of their online marketing. This digital marketing course explains how to harness the power of Google Analytics to drive market research and design data-driven marketing campaigns. We cover the basics like creating a Google Analytics account and move on to advanced techniques like setting and assigning values to goals, creating customer segments and building custom URLs.
checked1Course description
checked1Course module
A short ad will play before each lesson.
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Module 1
7 Lessons
Improve Your Marketing with Google Analytics
Unleash the power of Google Analytics in this module as you learn to create your account, analyse key metrics, and interpret reports to gain insight into your website's performance. You'll also learn the benefits of setting goals, making data-driven decisions, and refining marketing strategies to achieve the best results.
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1.Learning Outcomes
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2.Getting Started With Google Analytics
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3.Harnessing the Power of Google Analytics
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4.Working Harder on Your Analytics
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5.Setting Goals in Your Analytics
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6.Measure your Marketing
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7.Lesson Summary
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Module 2
1 Lessons
Course assessment
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